Today, we celebrate the birthday of Gour Gupta, a dynamic leader whose vision, energy, and foresight have left a lasting imprint on India’s advertising and marketing landscape.
With over 20 years of experience, Gour Gupta’s career has been nothing short of extraordinary. From his early beginnings to becoming the Chairman and Managing Director of Tribes Communications Pvt. Ltd., Gour has shown a remarkable ability to lead, innovate, and scale businesses. Tribes Communications, under his leadership, has grown into one of India’s leading integrated marketing and advertising agencies, with a significant presence across India through multiple offices and more than 200 employees. Focused on out-of-home, experiential, and retail advertising, Tribes has won numerous accolades for its work across categories like OOH, events, activations, and technology-driven experiences.
Gour’s understanding of emerging trends and technologies, particularly in Augmented Reality (AR) and Virtual Reality (VR), has enabled his teams to deliver cutting-edge campaigns that integrate the digital and real worlds. His passion for embracing innovation and leveraging it for brand experiences has positioned Tribes Communications as one of the most respected names in the space.
Beyond his current role, Gour’s journey has been rich and diverse. As Executive Director at DDB Mudra Group and CEO of DDB MudraMax, he was entrusted with transforming the out-of-home and experiential businesses of the group into thriving revenue centers. His strategic direction helped DDB Mudra Group gain a stronghold in the non-traditional advertising sector. He also held leadership roles such as Chief Executive Officer of Platinum Communications Pvt. Ltd., a division of Madison Communications, where he led the company's expansion and managed the outdoor advertising and retail business.
Earlier in his career, Gour served as Country Head and General Manager for Portland Advertising India Private Limited, part of the WPP Group, where he helped build the agency’s presence in India with an impressive client roster. His sales-driven beginning as a Sales Executive at ETV/ELD Media Services Pvt. Ltd. speaks volumes about his hands-on approach and deep understanding of every layer of the marketing value chain.
An alumnus of Jadavpur University, Gour Gupta combines academic excellence with the grit and drive of an entrepreneur. He is known not just for his leadership skills, but also for his passion for sports, especially cricket. A former player at the university level, Gour carries the same team spirit and competitive edge into his professional journey.
Throughout his career, Gour has maintained a consistent focus on building organizations that are future-ready. He has a unique ability to recognize growth opportunities, convert them into business successes, and nurture talent across his teams. As a mentor, strategist, and angel investor, Gour continues to guide and inspire the next generation of entrepreneurs and marketers.