Yasmeen Mishra appointed as President & Head at Tribes Communication

Yasmeen Mishra has been appointed by Tribes Communication for heading their Mumbai office.

As per her new role, Yasmeen will be leading the strategic inititiaves and business operations for the western region across units, further augmenting the footsteps of Tribes Communications in the market.

May 15, 2024

2024 General Elections: Outdoor advertising set to surge with Rs 400 crore political spends

The Ram Mandir inauguration set the tone for the return of OOH as an impactful marketing tool.

Ayodhya OOH ad rates saw a 150 percent growth before the event and experts predict at least 15X to 17X surge in OOH spends moving forward.

Febuary 8, 2024

Tribes Communication collaborates with PHD Media for digital OOH campaign for HP Spectre x360

The campaign features digital displays showcasing the Spectre x360's latest features

HP Spectre x360 has AI powered features such as gesture control, auto framing and Glamcam. It is designed with gem cut corners, 2.8k OLED touchscreen, and a large haptic touchpad. It also has a 9 MP AI camera.

January 31, 2024

Anthony Paul Raj elevated to head Max OOH

Tribes Communications has announced the elevation of Anthony Paul Raj to head OOH at Max.

In his new role, Paul will be responsible for spearheading the OOH division of Max, steering strategic initiatives that will contribute to the company's growth and success in the dynamic and ever-evolving advertising and OOH landscape, the company said.

Dec 19, 2023

Swiggy Instamart unveils moment marketing initiative amidst India's dominance in CWC 2023

It came up with the concept of the first billboard with 'Game Adaptive Technology': The billboard changed its messaging according to real-time data points generated during the live match.

The platform teamed up with Sportskeeda, a live sports broadcasting platform, and leveraged their application programming interface (API) to extract live match data points.

16 Nov 2023

Tribes Communication Appoints Meenal Brahmane as Group Creative Director

In her role, Brahmane will play a pivotal part in driving creative excellence and nd innovation across the agency's diverse portfolio of clients, the company stated in a press release.

A seasoned creative and media-agnostic thinker, Brahmane brings more than 15 years of experience in advertising and communication to the table, with a deep understanding of target audience, insight and consumer behaviour.

6 Nov 2023

Tribes appoints Arpan Jain as Chief Creative Officer

Tribes Communication has appointed Arpan Jain as the chief creative officer (CCO). As per the company, Jain will take charge of Insync, Ignite and 1.618 Studios.

Prior to this role, Jain has worked as the national creative director at VMLY&R Commerce, a WPP group agency. As a member of VMLY&R Commerce’s Global Creative Council, he played a role in global creative transformations.

24 Sep 2023

Tribes Communication onboards Tavleen Kaur as Senior Director Creative Strategy

Tribes Communication has appointed Tavleen Kaur as the Senior Director – Creative Strategy for INSYNC.

INSYNC is a specialized division within Tribes that handles agency business by providing integrated solutions in OOH, Advertising, Retail Marketing, and Experiential Activations.

31 Aug 2023

Reha Rewal, Saurabh Chauhan elevated to National Creative Directors at Tribes Communications

Tribes Communications is excited to announce a significant milestone in its creative journey as Reha Rewal and Saurabh Chauhan are promoted to the positions of National Creative Directors at Max.

As National Creative Directors, Reha Rewal and Saurabh Chauhan will spearhead the creative direction for Max across its various offices.

September 4, 2023

Maruti Suzuki Appoints Tribes Communications, MOMS Outdoor Media & Lakshya Media As OOH Partners

Maruti Suzuki has appointed three agencies - Tribes Communications, MOMS Outdoor Media and Lakshya Media - to manage its out-of-home (OOH) advertising account.

The news was confirmed to exchange4media by Shashank Srivastava, Senior Executive Director - Marketing and Sales, Maruti Suzuki India.

09June, 2023

Tribes Communication is OOH Media Agency of the Year

Tribes Communication Pvt Ltd was named ‘OOH Media Agency of the Year’ at the NEONS OOH Awards 2023. The 12th edition of NEONS OOH Conference & Awards held on May 17-18 at Taj Santacruz in Mumbai recognized and honoured creative excellence in out-of-home advertising design & innovation.

The star-studded awards light was graced by top industry leaders, brand heads and experts of agencies and media companies.

May 18, 2023

Tribes Group Acquires V-Square Media to create media entity praNetR Tribes

Tribes Group, an independent full-service media and advertising group, has acquired Bengaluru-based V Square Media, a branding, media, and marketing agency, and created a new entity - praNetR Tribes

This acquisition brings together the complementary strengths and expertise of both companies, paving the way for a new era of innovation and growth. By harnessing their collective strengths, praNetr Tribes aims to deliver unparalleled content, services, and experiences to audiences worldwide.

29 May, 2023

Tribes come on board as presenting partner for Impact 50 most Influential Women

The 2023 edition of the iconic IMPACT 50 Most Influential Women 2023 Awards has been announced.

These awards recognise and acknowledge the immense contribution, inspiring leadership and remarkable body of work done by trail-blazing women achievers from the Advertising, Media and Marketing worlds.

Jun 8, 2023

Tribes launches 1.618 Studios

Tribes has announced the launch of its non-traditional creative agency, 1.618 Studios.

The specialist brand derives its name from the 'Golden Ratio,' a mathematical concept applied to imbue harmony and aesthetic balance into design. It reinforces the agency’s commitment to strike the perfect balance between aesthetics and function, logic and emotion across its work, the company stated in a press release.

Aug 16, 2023

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